Yes, there are times when a press release interests me enough to ask more questions, but they are probably not as often as PR folks would like. So much of what I get is either tangential to what I do and write about, or I just don’t have the time to follow up on what was sent to me. I have the day job and a podcast in addition to the blog and I generally can’t spend more than an hour or so a day writing blog posts. So I have to be very, very discriminatory when selecting press releases to ask for more information about.

I do try to read every single press release I receive, though some days I’m more successful than others. And, honestly, I often get a few lines in and realize the release has nothing to do with anything I’m interested in.

If it’s any consolation, you’ve done a good job of making it clear when you send me press releases that you’re sending them to me, not just blasting them out. A personal note at the top of the email goes a long way.

So, here is my pledge: I will not spam bloggers with irrelevant press releases. I will not simply create large distribution lists and “blast” releases to every possible person in the hopes that they will reprint the release.

I do have a question. Is there ever a time when a press release peaks a blogger’s interest enough to ask for additional information?

Well it looks like Rich’s article and mine have reinvigorated some of the security bloggers out there. At least for the time being anyway. One of my favorites (and by his own admission one of the oldest, I mean longest……

Thank you.

Mike.